Assessment of Student Learning



Speech Communication Discipline

SPRING, 2000

 

Phase I.

Unit Mission/Goal(s)

Please state your unit’s mission/goal(s):

To introduce UMM students to the study of the multidimensional nature of oral communication, including rhetoric, human communications and electronic mass media; to promote the skills of life-long learning; to develop in students the capabilities for active involvement in a participatory democracy.

Please describe how your unit mission/goal(s) relate to the institutional mission

Rhetoric was the first liberal art and remains essential to the functioning of all other liberal arts. As human understanding of the nature of the process of communication has developed there is a greater appreciation for the centrality of the subject to the exploration of ideas, the functioning of democracy, the creation of culture. Speech Communication is foundational to the functioning of any strong undergraduate liberal arts curriculum.

 

Student Learning Objectives/Expected Outcomes

Learning Objective 1.

Students will develop an historical and theoretical understanding of the three areas of Speech Communication: rhetoric, communication, electronic mass media.

Expected Outcome 1.

1) Students will be able to compare and evaluate various theoretical approaches.

2) Students will demonstrate an understanding of the historical dimensions of theory building.

3)Students will describe and critically evaluate the complexity and richness of communication.

Learning Objective 2.

Students will use a variety of assigned theoretical approaches and research methods appropriate to rhetoric, communication, and electronic mass media to describe and evaluate assigned or chosen discourse.

Expected Outcome 2.

Students will be able to choose from a variety of methods to analyze, synthesis, and evaluate a specific act , communication artifact, or phenomena.

Learning Objective 3.

Student will participate in a variety of oral communication phenomenon assignments using informative and persuasive speaking techniques effectively.

Expected Outcome 3.

Students will be able to design and deliver effective messages through the oral communication channel.

 

Assessment Methods & Tools

Method(s), Measure(s), and Instrument(s) for Expected Outcome 1.

1) The capstone senior seminar project and presentation or approved equivalent experience.

2) Completion of abstracts and other written assignment demonstrating familiarity in the specialties with the Speech Communication Discipline.

Outcome 1

Starting Date for the Implementation:

Spring 2000

Anticipated Date for the First Results:

Spring 2000

Method(s), Measure(s), and Instrument(s) for Expected Outcome 2.

1) The capstone senior seminar project and presentation approved or an equivalent experience.

2) Students will develop and maintain a portfolio of completed assignments including instructors' evaluations demonstrating their acumen in each of the three theoretical areas.

Outcome 2

Starting Date for the Implementation:

Fall 2000

Date for the Portfolio:

Fall 2000

Anticipated Date for the First Results:

Fall 2004

Date for the Portfolio:

Spring 2004

 

Method(s), Measure(s), and Instrument(s) for Expected Outcome 3.

1) A video tape record of the capstone senior seminar presentation.

2) Students will include in their portfolio a written assessment of at least one of their own outside-of-class speaking experiences.

Outcome 3

Starting Date for the Implementation:

Fall 2000

Anticipated Date for the First Results:

Spring 2004